new_member_Brad_Hinds_250pxThe AIP would like to take this opportunity to welcome Brad Hinds MAIP, Executive Vice President, Longchen Paper and Packaging, to the Institute and share a little bit about who he is and what he does in the industry. Please join with us in welcoming him to the AIP.

1. Why did you join the AIP? What benefits do you believe the AIP offers all their members?

I joined the AIP to have the opportunity to attend Packaging conferences, access to industry courses and be kept up to date with the latest packaging trends and technology.  The virtual site visits are a great initiative and I look forward to attending one in the future.

2. How long have you been in the industry? What are your areas of expertise?

I have been in the paper based packaging industry for 27 years and have held many General Management and executive roles across the APAC region.

3. What is your current job role and what are your responsibilities?

I am currently the Executive Vice President of Longchen Paper and Packaging Company. I have been leading a number of Greenfield site builds and implementing digital manufacturing across the Asian manufacturing network along with developing and implementing a vertically integrated supply chain model across the organisation.