The AIP would like to take this opportunity to welcome Danielle Manetti MAIP, Sustainable Packaging Technologist, Jurlique International and Arvind Reddy Kolenu MAIP, Packaging Technologist – Sustainability, Fonterra to the Institute and share a little bit about who they are and what they do in the industry. Please join with us in welcoming them to the AIP.
Danielle Manetti MAIP
Sustainable Packaging Technologist
Arvind Reddy Kolenu MAIP
Packaging Technologist – Sustainability
1. Why did you join the AIP? What benefits do you believe the AIP offers all their members?
When searching on-line for opportunities to build on my knowledge and skills in the packaging space, the Australian Institute of Packaging (AIP) was the first result. Once I started perusing the website, the Fundamentals of Packaging Technology on-line course was identified as a great starting point and I have since commenced the training.
At the same time, I also signed up to be an AIP Member due to the additional benefits it could offer. This included the opportunity to increase networking within the industry, guidance from industry professionals and insight into relevant upcoming trade shows, exhibitions and events.
I joined the Australian Institute of Packaging (AIP) because of my passion for the packaging industry and my desire to grow both professionally and personally within this field. AIP provides a valuable platform for individuals like me to connect, learn, and contribute to the advancement of packaging technology and sustainability.
One of the key benefits of being an AIP Member is access to exceptional professional development opportunities. The institute offers various educational programs, workshops, and training courses that enables me to stay updated with the latest trends and innovations in packaging design and technology.
2. How long have you been in the industry? What are your areas of expertise?
I entered the packaging industry rather serendipitously 51/2 years ago with Jurlique International. My progression during this time has been exponential, and being in the cosmetic industry has meant that I have had exposure to numerous packaging forms (e.g., bottles/jars, tubes, closures, cartons and shippers). Whilst my role is quite broad in nature, my area of expertise is in the sustainability sector. This includes supporting Jurlique’s commitment to achieving the 2025 National Packaging Targets and keeping up to date with trends in packaging sustainability within the cosmetic industry.
I have been in the packaging industry for 2 years, with a primary focus on flexible packaging. Throughout this period, I have gained valuable knowledge and experience in various aspects of flexible packaging solutions.
My areas of expertise include:
Flexible Packaging Materials: I have a deep understanding of the different types of materials used in flexible packaging, such as films, laminates, and coatings. I am familiar with their properties, applications, and suitability for various products.
Packaging Design: I have been involved in designing flexible packaging solutions that cater to specific product requirements, considering factors like product protection, shelf appeal, and consumer convenience.
Printing and Graphics: I am well-versed in the printing techniques commonly used in flexible packaging, including Flexographic and Rotogravure printing. I understand how to optimise graphics for the packaging format to ensure brand consistency and visual appeal.
Overall, my 2 years of experience in the packaging industry, specifically in the field of flexible packaging, have provided me with a solid foundation in understanding materials, design, sustainability, quality control, and market dynamics, packaging sector.
3. What is your current job role and what are your responsibilities?
As the Sustainable Packaging Technologist, my role is responsible for the coordination and execution of technical tasks associated with developing and qualifying new Jurlique packaging, and ensuring alignment with our core sustainability principles. The 4 key aspects (with a few examples) are:
1. Packaging sustainability development and integration for new and existing packaging:
• Conducing dossor and material recyclability assessments.
• Provide technical packaging and sustainability data to our CSR and Brand Marketing teams.
2. New packaging project development and implementation for promotional, retail, re-branding and operation projects:
• Coordination of packaging form and mould builds.
• Work through ideation, feasibility, development and implementation stages of packaging development.
3. Technical assessment and qualification of new packaging materials:
• Coordinate, develop and qualify new packaging new packaging materials in accordance with producers and specification.
• Perform testing on packaging to confirm achievement of acceptable durability, functionality and transport requirements.
4. Vendor capability assessment and development
• Challenge vendors to develop and qualify current and new sustainable packaging options suitable to Jurlique’s needs.
• Work with vendors to develop affordable, efficient and functional packaging solutions.
As a Packaging Technologist in Fonterra, my primary responsibility is to ensure the efficient and effective packaging of dairy products while meeting regulatory, safety, and sustainability standards. I work closely with cross-functional teams, including product development, quality assurance, production, and marketing, to design and implement packaging solutions that protect and preserve dairy products throughout their life-cycle. Below are some specific roles and responsibilities:
• Packaging Design and Development: Research, develop, and design innovative and functional packaging solutions for various dairy products.
• Collaborate with product development teams to create packaging that meets product requirements and market demands. Consider factors such as product compatibility, shelf life, transportation, and consumer convenience during packaging design.
• Material Selection and Evaluation: Identify and evaluate suitable packaging materials, including cartons, bottles, pouches, and films, based on product characteristics and industry standards.
• Sustainability and Environmental Initiatives: Work towards sustainable packaging solutions by exploring eco-friendly materials and optimising packaging designs for reduced environmental impact.
• Regulatory Compliance: Stay updated with packaging regulations and requirements related to food safety, labelling, and environmental considerations. Ensure that all packaging materials and designs meet relevant regulatory standards.